The work of Vincent Kral participates in observation, self-definition and resistance. Vincent enjoys making art that is humorous on the exterior but deals with important issues beneath the surface. He strives to give a total experience to the viewer, using video, audio, and sculptural installations to challenge societal pressures and preconceptions. Vincent is constantly dealing with his own critique of consumerism and the mass media bombardment that confronts Americans everyday. Included in this critique of consumer culture is an ongoing analysis of his own actions, participation, and responses that result from his societal situation.